Advertising: Lead generation

Insurance: Telesales

13 May 2018

IT Project

13 May 2018

Advertising: Lead generation

About our partner

-------

Industry: Advertising;

Provider of customized marketing and Google Adwords services;

More than 10 years of experience in the field and more than 10,000 active clients in the company’s portfolio;

The solutions offered are particularly suited to small and medium-sized companies and consist of offering fast and efficient actions to help companies establish their marketing direction and to attract new customers;

70% of the customer portfolio is formed by companies having headquarters in US or Canada.

Challenge

----------------

Enhancing the conversion rate of the lead generation service managed internally at more than 75% in a limited period of time.

Collaboration figures

----------------

Total managed data base: ~5.000 unique contacts;

Number of leads per day/ FT: 3;

Over 90% quality indicator.

100%

100%

100%

Solutions

----------------

Establishing specific criteria and qualification questions, in order for the conversion rate to be bigger than 75%, to ensure the quality of the generated leads;

Considering a lead as being that client which has gone through the whole qualification process and which agreed to be considered for commercial and contractual use by our partner’s sales team.

Results

----------------

By choosing Valoris as supplier for this service, our partner was able to focus on the real sales opportunites, to improve it’s customer portfolio and, by default to gain profit by using this sales channel;
Leads conversion rate: 80%;
Updating the data base with new contacts and their contact details, so that the data base could be further used by our partner in it’s sales strategy, Valoris offering a data base having 80% accuracy.

Contact us now
We are always up for new challenges

CONTACT

Insurance: Telesales

IT Project

Advertising: Lead generation

About our partner

Industry: Advertising;

Provider of customized marketing and Google Adwords services;

More than 10 years of experience in the field and more than 10,000 active clients in the company’s portfolio;

The solutions offered are particularly suited to small and medium-sized companies and consist of offering fast and efficient actions to help companies establish their marketing direction and to attract new customers;

70% of the customer portfolio is formed by companies having headquarters in US or Canada.

Challenge

Enhancing the conversion rate of the lead generation service managed internally at more than 75% in a limited period of time.

Collaboration figures

Total managed data base: ~5.000 unique contacts;

Number of leads per day/ FT: 3;

Over 90% quality indicator.

100%

100%

100%

Solutions

Establishing specific criteria and qualification questions, in order for the conversion rate to be bigger than 75%, to ensure the quality of the generated leads;

Considering a lead as being that client which has gone through the whole qualification process and which agreed to be considered for commercial and contractual use by our partner’s sales team.

Results

Contact us nowWe are always up for new challenges

Contact us now
We are always up for new challenges